Pick up Speed

Are you a growth driven early stage Start-up that is based and operating in Ethiopia? Then apply for The Good Business Accelerator – a brand new development programme, invented for innovativeentrepreneurs with ethicaland sustainable business ideas.

What you get
Apply until February 20th
For your application you can use our online form with a few basic questions. After a detailed screening we will set up a short list and invite you to introduce your company in a short pitch presentation. We are already excited to receive your entries!
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Apply as Start-up
Get the details
ApplicationWhat you getYour way inAbout Sectors
What you get

The TGB Accelerator addresses your specific needs in order to scale your business, get investor ready and reach a new level. We have put together an tailored, rapid, and immersive education programme of 10 weeks – a combination of training, mentorship and seed financing.
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Facilitiesand Access

  • Free work and meeting space on the TGB Campus - based at iceaddis (March 15th - May 30th)
  • Free access to selected local and international events and business networks

Training and Mentoring

  • Free workshops and 1:1 mentorings in all relevant business topics by local and international experts (e.g. OKR, business strategy and business modelling, legal and patents, pitch training, funding sources, marketing, sales, export requirements)
  • The best performing company will be part of the Company Consultant Projects (CCP)at the ESCP Business School. Monitored by ESCP mentors CCP MBA students will work on challenges & offer hands-on support for day-today business.

Business Development

  • Funding up to 225,000 Br (as a voucher for services or products to implement developed goals and strategy - based on concept and excellence of performance within the program)
  • Opportunity for direct match with private investor from Germany
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The Application process is easy: you can send us your application by submitting a Telegram video about your company of 3-5 minutes.

Your way in

‍The current TGB Accelerator batch is
designed for companies in the three sectors:

  • Food & Nutrition
  • Style & Leisure
  • Health & Wellbeing

You should ideally meet
the following criteria:

  • You are already registered as a company and already operating
  • Your Start-up is at least prototype status with initial customers, preferably real product launched
  • You offer a unique sustainable product, service or a solution that supportssustainable development and businesses
  • You have a positive impact on social and/orenvironmental sustainability

Do you have any questions? Don't hesitate to contact us via e-mail info@thegoodbusiness.com. You can also call the TGB programme management at iceaddis: +251(0) 11 667 4804

The Business Sectors

The current batches of the TGB programmes are addressed to three economic sectors that include a variety business areas. You can apply with your B2C or B2B products, services or even technical solutions. What is important to enter the program: Your business should aim for a positive impact on society or environment and enable a sustainable production, consumption and fair work conditions.

FOOD & NUTRITION​

Includes companies that are located in the area: food & beverages, farming & agriculture, packaging, gastronomy & catering, logistics & distribution
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HEALTH & WELLBEING​

Includes companies that are located in the area: healthcare solutions & management, diagnostics, traditional medicine & natural drugs, self-improvement, rehab & prevention, self-care, wellness & awareness
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STYLE & LEISURE​

Includes companies that are located in the area: textile industry, fashion design, interior design, architecture, tourism & entertainment, Sports, experiences & culture
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